Wine Business Research

5 Points for the 5 Year Plan

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text background_layout=”light” text_orientation=”left” border_style=”solid” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.71″] This is a five point summary of actions that I believe to be critical to the success of the Australia wine brand during the next five years. 1. Acknowledge that there is a problem. There are still, in my view, far too many people in …

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On-Premise Revolution

[et_pb_section][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Could there be anything less fit for purpose than a wine list? You know the drill. The waiter arrives with the bread, the water and the list. You open it and your heart sinks. Whilst you may perhaps know half of the suppliers after a lifetime working …

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True Perceptions of New Zealand Wines Overseas

[et_pb_section][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] I recently received this question from NZ journalist Lee Suckling: I’m writing an article about the reputation of New Zealand wines internationally, specific to buyers, restaurateurs, and consumers themselves (rather than the professional palates and awards teams). A Kiwi distributor sent me the following outline of her experience in …

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On-Premise Opportunity

[et_pb_section][et_pb_row][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] Each year, WBS conducts research into the On-Premise in the UK and other markets. This year, as you would expect, the price of wine on UK wine lists has dropped. The average listed price for a bottle of wine is now below £40, down around 10% on …

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