CRM for Wineries
This articale looks at CRM for wineries. It provides a summary of what’s out there to help wineries create, manage and strengthen customer relationships.
Wine Business Opportunity
The Keys to Wine Business Success
In this issue of the Wine Paper, we examine the enduring attributes of the most successful wine businesses. During our 15 years in operation, we have been privileged to work with some of the best wine producers, distributors, regional and national wine industry organisations on earth. Read more
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Wine and Social Media
What if you were given a million dollars to promote your brand? What would you do? Would you create a television campaign like McGuigan just have or would you hire yourself an agency to create some killer content designed to go viral on social media sending your brand into the popular culture stratosphere? If you
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Global Best Practice in DtC Sales
What the world’s best practitioners in Direct to Consumer wine sales do so well
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On-Premise Opportunity
Each year, WBS conducts research into the On-Premise in the UK and other markets. This year, as you would expect, the price of wine on UK wine lists has dropped. The average listed price for a bottle of wine is now below £40, down around 10% on a year ago. There are, however, some huge
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